After submitting a few designs to silverstone I was approached by their marketing team and was tasked with creating a t-shirt design that was unique and not like anything that had on the market at the time. The target audience I aimed for was 18 to 40 Y/O. Throughout my research I noticed a pattern in clothing designs that were directly linked to my TA. Using my found knowledge, I designed a t-shirt that went to sell over 500 in the first 24 hours of being on sale. At the current time (08/20) they have only got kids prints available.